Decemebr 2009, Quebec City News

by

  A newsletter from Québec City Tourism

December 3, 2009, Vol. 6, no. 10

Québec City Tourism Launches its New Web Site on December 9th

Be sure to visit the tourism office’s brand new Web site on December 9th! The site was designed to meet the needs of tourists interested in the Québec City area, allowing them to fully experience Québec City before, during and after their stay.

Special emphasis was placed on the quality, relevance and amount of information provided. The site features an abundance of helpful photos, videos, texts and maps. Moreover, its layout was designed to help the Office meet its marketing objective, especially with regard to encouraging visitors to extend their stay and increase their spending.

The new version of the site will allow visitors to prepare a plan of their stay, share this plan and draw inspiration and information from the comments made by other visitors as well as commenting on their experience in Québec City. Comments made on the Tripadvisor site will be included in the file of numerous Office-member businesses.

The Québec City Tourism site also includes detailed sections for conference organizers, people working in the travel trade, the tourism press and members of the Office.


Sylvie Walter
Office du tourisme de Québec
418-641-6654, # 5482
www.quebecregion.com

Winter 2010 Newsletter

Consult Québec City Tourism newsletter for news about annual winter events and the related microsites. It contains an abundance of information and is available in three languages: French, English and Spanish.

Here and Now!
The place where time stands still.

Ici, le temps s’arrête.
Maintenant, à vous de le découvrir!

Aquí y ahora.
El tiempo se detiene.


Maryse Boulanger
Office du tourisme de Québec
418-641-6654, # 5413
www.quebecregion.com

Snowboard Jamboree Festival

From January 20 to 24, 2010 at Stoneham Ski Resort.

The Jamboree is quite an experience! This event has something for everyone: the pre-Olympic LG/FIS World Cup with its four disciplines (snowboard cross, half-pipe, big air and parallel giant slalom), Fashion Jam, the biggest fashion and music show in Canada, the Stairsmasters street riding competition, amateur races organized especially for up-and-comers, a huge expo village and so much more!

New This Year

Jamboree packages are available for school groups, giving young people a chance to see Olympic athletes in action! Starting at $11, the package includes a personalized group welcome, accreditation, souvenir tuque, free Jamboree drink at the village expo, official program, etc.


Anne Marie Gagné
Gestev inc.
418-827-1122
www.snowjamboree.com/home?set_language=en

 
The Image MillTM and Les Chemins invisiblesTM

Robert Lepage’s Image MillTM and Cirque du Soleil’s Les chemins invisiblesTM have significantly contributed to the success of Québec City’s 2009 tourist season. According to a study conducted by the City of Québec, the shows also generated considerable economic benefits.

The Image MillTM

The study determined that 578 000 different spectators attended the Image MillTM show in the summer of 2009. Approximately 72% of those were visiting from outside the Québec City region: 62.4% from elsewhere in Quebec, 4.4% from the rest of Canada, 1.5% from the United States and 4% from abroad. Approximately 70% of visitors listed this activity as the reason for their visit (21% as the main reason and 49% as one of the reasons).

Les Chemins invisibles TM

As for Les Chemins invisiblesTM, the study determined that 514 500 different people attended the performance. Visitors from outside of the region (travelling over 40 kilometres) made up 66% of the spectators, broken down as follows: 48% from elsewhere in Quebec and 18% from outside of Quebec (7.4% from the rest of Canada, 4% from the United States and 6.6% from abroad). Interesting fact: 38% of the spectators were under 45 years of age and a greater number of families attended the Cirque du Soleil show than the Image Mill™ show.

Economic Benefits

According to a widely used calculation method, it is estimated that the two events generated $47 M, created or maintained 1 052 jobs and earned the federal and provincial governments $3.3 M and $6.6 M, respectively.


Sylvie Walter
Office du tourisme de Québec
418-641-6654, # 5482
www.quebecregion.com

Vélirium and UCI 2010 Mountain Bike & Trial World Championships

At Mont-Sainte-Anne, Québec City, August 14 to September 5, 2010

Vélirium 2010: The best mountain biking festival of all time. Period. Known as the mountain biking Mecca of eastern Canada, Mont-Sainte-Anne will be celebrating 20 years of mountain biking in 2010 by hosting the international-calibre UCI Mountain Bike & Trials World Championships. This is THE event for racers wanting to win a title in their discipline (downhill, cross-country, 4-cross or trial)!

The public will be able to soak up the festive atmosphere while cheering on their country’s athletes, taking part in amateur activities and checking out the 150 booths at the village expo. Everyone is invited to stretch their legs at the end of the day by jamming to the sound of international DJs.

The “Upgrade your Worlds” package is available for groups and individuals. It includes accreditation with unlimited access to the site, gondolas, trails and ticket activities, official event-related products, a preferred bike rental rate and more.


Anne Marie Gagné
Gestev inc.
418-827-1122
www.montsainteanne2010.com

 
Plaines lunes: The Epic Event is Back in August 2010

Following its success in 2008, The National Battlefields Commission announced the return of the Plaines lunes – The Plains of Abraham Epic, on from August 17 to 21, 2010. The second edition of this large-scale event, put on by some 500 volunteers, will be presented on the Plains of Abraham site for major events during five memorable evenings.

The flagship event of the park’s 100th anniversary celebrations, Plaines lunes attracted 13 000 spectators in 2008. Created by Dominique Martens, this event features five performances, 40 or so scenes, about 1 300 costumes and nearly 2 000 characters that have shaped our history and sparked our imagination…


Joanne Laurin
Commission des champs de bataille nationaux
418-649-6251
www.lesplainesdabraham.ca

 
Some of 2,000 characters and 1,300 costumes.
Meet us at the Following Events!

MPI Toronto Christmas Event
and Promotion

December 3 and 4, 2009
Toronto, Canada
Contacts: Sébastien Cornellier et Régis Fleury


Martin Lachance
Office du tourisme de Québec
418-641-6654, ext. 5423
www.quebecregion.com